Bachelor's in Marketing and Communication in Tunisia

Discover the art of communication and learn to analyze the needs and influence the behavior of your audience with our Bachelor's in Marketing in Tunisia.

3 years


High School Diploma Required

Start date




Why study Marketing at UTC?

  • Bachelor’s in Marketing is taught by the best professors.
  • Visiting international faculty to enrich the marketing courses in Tunisia for UTC students.
  • Study abroad programs to put academic knowledge into practice in an unfamiliar environment.
  • Innovative learning methods, aligned with international standards.
  • A wide variety of work opportunities, consolidated by comprehensive training (theoretical, practical, local and international).
  • Studying marketing in Tunisia ensures you a quick immersion in the professional world through internships in partner companies, in Tunisia or the USA.
  • Earn a higher salary thanks to high-level training.
  • Rigorous courses that combine the scientific side with the creative side
  • It provides a complete understanding of how business works.
  • Opening up to the world to fuel creativity and know-how
  • If you are looking for:

– Bachelor’s in Marketing

– Bachelor’s in Communication in Tunisia

This curriculum fits perfectly with your expectations.

  • Rigorous courses that combine the scientific side with the creative side
  • Provides a complete understanding of how the business works.
  • Opening up to the world to fuel creativity and know-how
  • A hand-picked faculty
  • Participation of local and foreign stakeholders to consolidate the academic training of students
  • An innovative and personalized pedagogical approach
  • A practice-based program
  • Academic training that listens to the needs of the hiring market
  • A program of study abroad to consolidate academic knowledge and improve professional skills

Who is this program for?

Future Strategist

Define brand marketing and communication strategies to help clients achieve their goals.

Creative Director

Put in place creative concepts and ideas that allow a brand to stand out and make an impression!

Commercial Director

Be the spokesperson for a brand and make sure to sell it as well as possible to its target audience!

What are the future career opportunities?

  • Marketing Director
  • Strategic Planner
  • Media Planner
  • Director of Studies
  • Digital Marketing Manager
  • Designer- Editor
  • Artistic Director
  • Ad Manager
  • Commercial Director
  • Production Manager
  • Project Manager
  • Community Manager
  • Traffic Manager

Course Description

Digital Marketing

This hands-on course will teach you how to determine your customers’ needs, how to integrate new digital communication channels into modern marketing, create powerful content and develop the right measurement tools.

Marketing International

This course focuses on the methods of selecting and prospecting foreign markets and establishing international marketing plans for products and services. Master the principles, rules and procedures to achieve an export marketing strategy.

Strategic marketing

This strategic marketing course aims to help you understand all the components and take the right steps before launching your marketing operation or campaign.

Market study

This Market Research course discusses the qualitative and quantitative analysis of a market, in other words, an in-depth analysis of the actual span of potential supply and demand for a product or service in order to define a strategic study.

Want to learn more about UTC?


Read what UTC Alumni have to say about the program!
Our professors were always available to help and guide us. Internships and company visits were very rewarding. UTC has a good spirit and the setting is pleasant.
Bechir Ben Jemaa Alumni - Directeur Marketing BMW Tunisie


Discover the advantages of studying at UTC. UTC offers you the best opportunities to develop your knowledge and skills.


Discover the unique atmosphere of UTC. UTC allows its students to develop and flourish through an innovative study program and a pleasant and comfortable environment.

Interested? Contact Us!

Do not hesitate to contact us for more information. Our orientation advisers are available to answer all your questions.